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GM on 02 8th, 2011 |
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Global BMW Group sales up 28% in January 2011
Press Release: The BMW Group started the new year well, with strong sales growth of 28%. A total of 105,177 BMW, MINI and Rolls-Royce brand automobiles were delivered to customers worldwide in January (prev. yr. 82,150). Ian Robertson, member of the Board of Management of BMW AG, responsible for Sales and Marketing: “We made a successful start to the new year. We were able to make substantial gains in Europe, the Americas, Asia and Africa – as we reap the benefits of our young and attractive model range. The BMW Group has once again set itself ambitious goals for 2011 – record sales of more than 1.5 million vehicles and new highs for all three brands. We want to reinforce our global position as the leading supplier of premium automobiles.” Robertson added: “We expect growth rates to remain strong over the next few months, although the pace will slow a little in the second half of the year, due to baseline effects.” Sales of BMW brand vehicles increased 30% in January to reach 90,841 automobiles (prev. yr. 69,861). Deliveries of the BMW X1 rose to 7,067 (prev. yr. 4,092 / +72.7%) units, while the BMW 3 Series reported 23,489 sales (prev. yr. 22,501 / +4.4%). With an increase of 118.4% to 24,109 units, sales of the BMW 5 Series doubled from the same month last year (prev. yr. 11,037). BMW 5 Series GT volumes climbed 131.3%, with 2,160 vehicles delivered to customers (prev. yr. 934). The new BMW X3 met with exceptionally strong demand and was purchased by 5,982 (prev. yr. 3,072 / +94.7%) customers in January. The MINI brand also continued on its growth track in January and, at 14,126 units, sold 15.8% more vehicles year-on-year (12,202). The main growth driver was the new MINI Countryman, with 3,505 deliveries. Rolls-Royce remained the clear market leader in the ultra-luxury segment last month. A total of 210 (prev. yr. 87) Phantom and Ghost models were sold worldwide in January – an increase of 141.4%. The signs indicated growth for BMW, MINI and Rolls-Royce in virtually all European markets, the Americas, Africa and Asia, in the month under review. In Europe, the company sold 19.3% more vehicles in total than in January 2010 (49,029 / prev. yr. 41,096). New vehicle registrations for BMW Group vehicles in Germany rose 30.9% to 18,223 units...