Posted by Dahcredyns in
GM,
Hybrid Cars,
Hybrids on 09 27th, 2011 |
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Bang for buck: Forget EV range and today’s plug-in tax credits according to study
Foreign oil dependence will have to be cost-effective Think hybrids and small battery plug-in hybrids for now Several years ago GM invited myself and several other bloggers — many critical of GM’s clean vehicle efforts — to be part of the Chevy Volt concept debut, and in the following months and years, the Volt’s evolution from concept to real world vehicle. The battery lab, the design center, the wind tunnel, etc. — thanks to GM I witnessed the Volt go through the paces. And, for a while, I bought into the Volt. Hook, line and sinker. In fact, just hours after the Volt concept debut, it was Bob Lutz that sold me when he suggested that the Volt would only cost a few thousand more than a Toyota Prius . But, as the Volt moved towards reality, numerous studies began to suggest that plug-ins were going to be much more expensive than originally assumed. And slowly, GM also started hinting that the Volt would also cost quite a bit more than a Prius. As this realization began to unfold, I started to become a little critical of the Volt and the plug-in movement. The movement just started to feel counterproductive to my focus upon foreign oil independence. Without question, both the Volt and plug-ins are worthy of development. But in no way is, or was, the Volt or other plug-ins an excuse not to become more serious about conventional hybrid cars , for instance. Furthermore, every single auto sales forecast produced in the last several years demonstrates quite clearly that hybrids will outsell plug-ins for decades. Yet, instead of taking on the Prius, numerous automakers tried to leapfrog the Prius — at least in terms of hype and marketing. Or even worse, they used the development of their plug-ins as an excuse not to take on the Prius. So what? The Prius is just a bridge technology, right? Well, what’s the point of plug-ins? Foreign oil independence? Reduced CO2 emissions? Cleaner air? In order to truly affect these issues, many tens of millions of new hybrids and/or plug-ins need to be produced and sold, and that will only happen when these vehicles become cost-effective. And for years now study after study after study hasn’t just questioned the cost-effectiveness of plug-in vehicles, but the willingness of consumers to...